CampAnawanna_

Feb 16, 2013

This is not new to you guys, but still an interesting (long) read.

http://www.salon.com/2013/02/16/single_servings_partner/

 

 

Given the expected value of our personal data, the sites have every incentive to prevent you from finding a steady partner so you will keep feeding them information. Slater concedes that “to varying degrees,” the dating companies “want satisfied daters. But they also spend their days focused on maximizing nonromantic metrics, such as ‘customer acquisition,’ ‘conversion rates,’ and ‘lifetime value.’ ” Justin Parfitt, a “dating entrepreneur” Slater quotes, uses less euphemistic language: “They’re thinking, ‘Let’s keep this fucker coming back, and let’s not worry about whether he’s successful.’ ”

 

 

 You shouldn't expect more from dating sites than just another way to meet people. That's it.

shoegal71

Feb 16, 2013

The beginning of this book has the main character writing the dating site algorithm of all time that allows people to find their one perfect match. And the site shuts it down because it means that they lose all their customers.

Maybe it's a conspiracy to keep us all here, paying for okcupid.

Oh, wait.

RickMH

Feb 16, 2013

But they also spend their days focused on maximizing nonromantic metrics, such as ‘customer acquisition,’ ‘conversion rates,’ and ‘lifetime value.’ ” Justin Parfitt, a “dating entrepreneur” Slater quotes, uses less euphemistic language: “They’re thinking, ‘Let’s keep this fucker coming back, and let’s not worry about whether he’s successful.’ ”

Casinos make their profit from the losers, not the winners.

wutsthishere

Feb 16, 2013

You shouldn't expect more from dating sites than just another way to meet people. That's it.

 

I am pretty sure I didn't expect anything else.

CampAnawanna_

Feb 16, 2013

RickMH

Feb 16, 2013

The rather contrived standard for a "decent date" meeting the criterion of "at least a bachelors degree" is a bit much.  

DiscoJer

Feb 16, 2013

Maybe it's a conspiracy to keep us all here, paying for okcupid.

Oh, wait.

Except probably 80% of the people using the forums here pay for A-list (but are too "cool" to admit it by displaying their status).

ExtremeDating

Feb 16, 2013

Begging for donations from ad-blockers (or begging them to disable their ad-blocking software) isn't usually the mark of a site that's making a killer profit. The sites I've seen do that were all free+premium sites that were barely scraping by with advertising and memberships.

Obviously the folks at OKC want to make a killer profit, but I don't think they're using evil plots to do so. In fact, they seem hell-bent on ignoring good plots to do so. They've crippled forums and journals, two great ways to create site stickiness. I've seen sites quadruple their profits by adding completely open forums and other such features.

chucker23n

Feb 16, 2013

The rather contrived standard for a "decent date" meeting the criterion of "at least a bachelors degree" is a bit much.  

Indeed.

Except probably 80% of the people using the forums here pay for A-list (but are too "cool" to admit it by displaying their status).

Why would you think that?

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