Help your potential matches find common interests.
Here's a smattering of things I like.
Books: "The Millennium Trilogy" by Steig
Larsson/Game of Thrones series. I've just torn through the
MaddAddam trilogy. Big fan of speculative/dystopian fiction and
hard sci-fi. I both love AND hate autobiographies.
Movies: Hot Fuzz, Cabin in the Woods, Aliens
TV Shows: Person of Interest. Jim Caveizel scares
me, because not only is he Jesus, he's a badass mercenary. BADASS
MERCENARY JESUS. Also, Sherlock (BBC), Brooklyn Nine-Nine, and
House of Cards.
Music: Foo Fighters, Black Keys, Fun.
Food: Mushrooms are the worst. Hawaiian pizza is
the opposite (awesome). I like making stir-fries a lot. Roasting
veggies is usually tasty.