Help your potential matches find common interests.
Books - nonfiction - film books, theory or scandalous stories of
starlets all work great.
Crime and Punishment was my favorite book for a long time. Lolita
is it's own category because it kicks so much ass.
Movies (general in life) - I'm a ginormous film nerd.
In the artsier realm - anything Chris Marker, Hitchcock, Claire
Denis, Bresson, Godard, Lynch, Mitzoguchi, etc...
I also love old Hollywood and movies where dudes blow shit up good
for America or to protect their heterosexuality.
Music: grew up on hip-hop but will listen to anything. Recently
Archie Shepp, The Pharcyde, Low, Run The Jewels, Botch, Gorguts,
Shows - The Wire, Seinfeld, Mad Men, Breaking Bad, The Office UK,
Louie, Veep, The Simpsons.
Food - Lots. All.